Awareness. Compassion. Tolerance
I am in love with the new International Federation of Red Cross and Red Crescent Societies (IFRC) print campaign. It has got to be one of the most consciously aware and creative campaigns I have seen in awhile.
Definitely TEXTure worthy.
IFRC is the world’s largest humanitarian organization. Since it’s founding in 1919, IFRC’s mission has been to create a world of empowered communities, better able to address human suffering and crisis with hope, respect for dignity, and concern for equity.
This new campaign perfectly illustrates IFRC’s mission.
Love it.
